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Quick Look Course Summary:Internet Marketing Essentials Training Course
  • Next Public Course Date:

  • Length: 1 day(s)

  • Price (at your venue): 1 Person R 6,500.00 EX VAT 3 Person R 4,571.58 EX VAT 10 Person R 3,302.15 EX VAT

  • Certification Type:Accredited

  • Locations & Venues: Off-site or in-house. We train in all major city centres throughout South Africa.

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    Internet Marketing Essentials Training Course Course: Introduction

    Online marketing, received a big freebie with the advent of social media. There are numerous social applications in which to advertise your product. Besides social media, there are applications such as Google Adwords, Yahoo, Bing, Amazon and Bay – and if the advertisement is done correctly, that means its written for search engine optimisation, then the search engines will push your ad for you. In this course we will discuss Facebook for business, including content do’s and don’ts, converting likes into sales, metatags, blogging, content on your website and Google rankings.

    BOTI offers Internet marketing training courses, Internet marketing training programmes and social media marketing courses across South Africa.  Book now! Internet Marketing Essentials Training Course Course

    BOTI offers Internet marketing training courses, Internet marketing training programmes, online marketing training courses and social media marketing courses across South Africa.  Book now!

    Internet Marketing Essentials Training Course Course :Course Outline

    Introduction to Online Marketing
    1. Terminology
    SEO
    Social Media
    Google Adwords
    Analytics
    Newsletters

    2. Facebook
    Facebook for business
    Communication
    CRM
    Sales
    Facebook Overview
    Pages versus Groups
    How to create a page and or group
    Security Settings
    Imagery
    Content – The Do’s and Don’ts
    Scheduling
    Reporting
    Convert Likes into Sales
    Strategies
    Tools for business
    Lframes
    Events
    Offers
    Social Ads
    Creation
    Budgets
    Facebook for SEO
    Links
    Forms

    BOTI offers Internet marketing training courses, Internet marketing training programmes, online marketing training courses and social media marketing courses across South Africa.  Book now!

    3. SEO
    Your website affects your SEO
    How Google ranks pages
    Meta tags
    Quality links
    Creating your own network
    Blogging
    Other tools to help SEP

    4. Google Adwords
    Using Google Adwords
    Website
    Outcomes
    Google Adwords overview
    Account creation
    Strategy
    Keywords
    Ad extensions

    5. Google Analytics
    Installing Analytics
    Install Google Analytics code
    Google Analytics overview
    Dashboard
    Acquisitions
    Keywords
    Conversion tracking

    BOTI offers Internet marketing training courses, Internet marketing training programmes, online marketing training courses and social media marketing courses across South Africa.  Book now!

    6. Newsletters
    Sending out newsletters.
    Content
    How often newsletters should be sent.

    7. Planning your online marketing strategy
    Flowcharts
    Social Tools
    Hootsuite
    Schedules

    BOTI offers Internet marketing training courses, Internet marketing training programmes, online marketing training courses and social media marketing courses across South Africa.  Book now!

    Internet Marketing Essentials Training Course Course: Course Duration

    1 day/s

    Who should attend: Internet Marketing Essentials Training Course Course

    This course is intede for sales and marketing teams who advertise on the internet.

    **Quote does not include Any Exam Fees (if applicable)

    IMPORTANT ACTION: Do Not Wait To Improve Your Skills.  

    Book Now By Completing Online Booking Form / Customised Proposal or Obtain Approval For Your Already Received Customised Proposal

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