Media And Public Relations Training

 media training short course / public relations short course

Course Introduction

This course is designed to provide practical as well as hands-on tools that will  equip you with  the required skills to deal with media and the public at large.

Course Outline

Key outcomes of this course include:

Component 1: Starting Out

  • Activities to break the ice
  • Housekeeping matters and administration
  • The Parking Area
  • program Objectives

Component 2: Networking to achieve your Objectives (I)

  • Overview
  • Creating an Effective Introduction
  • Making a awesome First Impression

Component 3: Networking to achieve your Objectives (II)

  • Overview
  • Minimizing Nervousness
  • Utilizing Business Cards effortlessly
  • Remembering Names

Component 4: The Meet as well as Greet

  • Overview
  • The 3-Step Process
  • The 4 Levels of Conversation
  • Training Example (I)
  • Training Example (II)

Component 5: Dressing achievements

  • Overview
  • The definition of Colors
  • Interpreting Common Dress Codes
  • Deciding Exactly What to Wear

Component 6: Writing

  • Overview
  • Business Letters
  • Writing Proposals
  • Reports
  • Executive Summaries

Component 7: Setting Objectives

  • Overview
  • Comprehending Objectives
  • SMART Objectives
  • Helping Others with Setting Objectives

Component 8: Media Relations

  • Overview
  • Television
  • Print
  • Web Presence, Blogs & the Internet

Component 9: Issues as well as Crisis Communication Planning

  • Overview
  • Gauging the Impending Crisis Level
  • Providing suggestions as well as Insights
  • How Information Will be Distributed
  • Tracking the Overall influence

Component 10: Social Media (The PR Toolkit)

  • Overview
  • Blogs
  • Wikis
  • Podcasts
  • Social Bookmarks
  • RSS Feeds

Component 11: worker Communications

  • Overview
  • Verbal Communication
  • Non-Verbal Communication abilities
  • Email Etiquette
  • Negotiation abilities
  • Making an influence

Component 12: Concluding

  • Overview
  • Wise Men’s words
  • Assessment of Parking Area
  • Key Learnings
  • Evaluations as well as Completion Of activity Plans

Course duration

1 day

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