BOTi Courses Overview – Media And Public Relations Training

Course Introduction

This course is designed to provide practical as well as hands-on tools that will  equip you with  the required skills to deal with media and the public at large.

Course Outline

Key outcomes of this course include:

Component 1: Starting Out

• Activities to break the ice
• Housekeeping matters and administration
• The Parking Area
• program Objectives

Component 2: Networking to achieve your Objectives (I)

• Overview
• Creating an Effective Introduction
• Making a awesome First Impression

Component 3: Networking to achieve your Objectives (II)

• Overview
• Minimizing Nervousness
• Utilizing Business Cards effortlessly
• Remembering Names

Component 4: The Meet as well as Greet

• Overview
• The 3-Step Process
• The 4 Levels of Conversation
• Training Example (I)
• Training Example (II)

Component 5: Dressing achievements

• Overview
• The definition of Colors
• Interpreting Common Dress Codes
• Deciding Exactly What to Wear

Component 6: Writing

• Overview
• Business Letters
• Writing Proposals
• Reports
• Executive Summaries

Component 7: Setting Objectives

• Overview
• Comprehending Objectives
• SMART Objectives
• Helping Others with Setting Objectives

Component 8: Media Relations

• Overview
• Television
• Print
• Web Presence, Blogs & the Internet

Component 9: Issues as well as Crisis Communication Planning

• Overview
• Gauging the Impending Crisis Level
• Providing suggestions as well as Insights
• How Information Will be Distributed
• Tracking the Overall influence

Component 10: Social Media (The PR Toolkit)

• Overview
• Blogs
• Wikis
• Podcasts
• Social Bookmarks
• RSS Feeds

Component 11: worker Communications

• Overview
• Verbal Communication
• Non-Verbal Communication abilities
• Email Etiquette
• Negotiation abilities
• Making an influence

Component 12: Concluding

• Overview
• Wise Men’s words
• Assessment of Parking Area
• Key Learnings
• Evaluations as well as Completion Of activity Plans

Course duration

1 day

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