Sales Fundamentals Training Course

Introduction: Sales Fundamentals Training Course

Although the Concept of a sale is simple enough, the process of turning someone into a buyer can be extremely complex. It requires you to convince someone with a potential interest that there is something for them in making their particular interest concrete – something that merits spending A number of their particular hard-earned money.

This course at BOTI todaySales Skills: Basic Training – Sales Fundamentals (1 day)

The current course runs at your offices anywhere in South Africa, live online or at a BOTI venue. The course page has the up-to-date outline and group prices.

See the current courseGet a quote for your team

See all Sales, Marketing and Customer Care courses

Learning on your own? Self-paced e-learning from R595 (excl. VAT) · Ask your employer to pay

The Sales Fundamentals program will supply delegates a basic sales process, plus some basic sales tools, that they can utilize to seal the deal, no matter Exactly What the size of the sale. Your delegates will become more confident, handle objections, as well as learning how to be a awesome closer.

 Sales Fundamentals Training Course

Recommended Prior Experience and Knowledge: Sales Fundamentals Training Course

This course will assist delegates in understanding: Sales Fundamentals
For the Sales Fundamentals Training Course it is advisable that you have the following experience/knowledge:
None, course conducted in English

Outline: Sales Fundamentals Training Course

Johannesburg (Sandton), Cape Town, Durban, Port Elizabeth, Pretoria – South Africa

Key outcomes of the course include:
BOTI’s Program Outline

Component 1: Starting Out
• Activities to break the ice
• Housekeeping matters and administration
• The Parking Area
• program Objectives

Component 2: Comprehending the Talk
• Kinds of Sales
• Common Sales Approaches
• Glossary of Common Terms

Component 3: Getting Prepared to Make the Call
• Creating Potential Solutions
• Identifying Your Contact Person
• Performing a Needs Analysis

Component 4: Creative Openings
• A Basic Opening for Warm Calls
• Warming up Cold Calls
• Utilizing the Referral Opening

Component 5: Making Your Pitch
• Features as well as Benefits
• Outlining Your distinctive Selling Position
• The Burning Question That Every Customer Wants Answered

Component 6: Handling Objections
• Common Kinds of Objections
• Basic techniques
• Advanced techniques

Component 7: Sealing the Deal
• Comprehending When It’s Time to Close
• Powerful Closing Techniques
• Things to Remember

Component 8: Following Up
• Thank You Notes
• Resolving Customer Service Issues
• Staying in Touch

Component 9: Setting Objectives
• The Significance of Sales Objectives
• Setting SMART Objectives

Component 10: Controlling Your Data
• Choosing a System That Works for You
• Utilizing Computerized Systems
• Utilizing Manual Systems

Component 11: Utilizing a Prospect Board
• The Layout of a Prospect Board
• How to utilize Your Prospect Board
• A Day in the Life of Your Board

Component 12: Concluding
• Wise Men’s words
• Assessment of Parking Area
• Key Learnings
• Evaluations as well as Completion Of activity Plans

Course duration and fees: Sales Fundamentals Training Course

Our one day training course is designed so that the knowledge acquired is applied practically, so that the business environment can be enhanced.

Book or Obtain Instant Quote

In addition to the related public courses, we offer the above course across the country: Anytime, Anywhere. Click on the link to get an instant proposal or book your course NOW:

Book or Obtain Instant Quote

Or browse all our courses – run at your offices, online or at a BOTI venue:

Browse All Our Courses

Please Phone Us Now To Speak to One of Our Friendly Consultants

Tel:011-882-8853

OR

FOR CELL PHONES CLICK TO CALL

Please Fill in the Form – We Will Get Back to You Within 15 minutes

Please Email Us Now  – We Will Get Back to You Within 15 minutes

 [email protected]

Contact us now – we reply within 15 minutes during office hours

Monday to Friday, 08:00–17:00. After hours, we reply on the next working day – or call 011 882 8853.

    ★★★★★ 4.8 on Google from 770+ reviews

    Free and no obligation.

    Leadership & Management

    Human Resources, Labour & Employment Equity

    Microsoft Office & Computer Skills

    Business Optimization Training Institute (Pty) Ltd · 97 Greenlands Crescent, Sunningdale, 2192, Johannesburg · Reg 2017/286086/07 · VAT 4770208033 · Level 1 B-BBEE Contributor · 011 882 8853 · Facebook · LinkedIn
    © 2026 Business Optimization Training Institute. All rights reserved. · Privacy Policy
    Don’t Wait to Start Training — Contact us Today