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Quick Look Course Summary:Marketing Fundamentals Training Course
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Next Public Course Date:
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Length: 1 day(s)
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Price (at your venue): 1 Person R 4,811 EX VAT 3 Person R 3,654 EX VAT 10 Person R 2,719 EX VAT
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Certification Type:Accredited
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Locations & Venues: Off-site or in-house. We train in all major city centres throughout South Africa.
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Marketing Fundamentals Training Course Course: Introduction
This course teaches participants basic sales skills. We have several courses on sales and marketing and suggest that participants who attend this course also attend one of the more comprehensive sales courses. In this course for novices to sales, we cover
Marketing Fundamentals Training Course Course :Course Outline
What is Marketing?
Fundamental questions that need to be asked
Target market needs
Environment, Product and Market Analysis
Why Market research is so vital
Target Markets and Target Market Segmentation
Competitive differential and Unique Selling Proposition
Marketing Objectives and Strategies
Brand Positioning
What is the Marketing Mix?
Customer Relationship Management
Marketing Performance Metrics
Why you should have a structured Marketing Plan
Marketing Fundamentals Training Course Course: Course Duration
1 day/s
Who should attend: Marketing Fundamentals Training Course Course
This course is for anyone wanting to learn marketing basics.
**Quote does not include Any Exam Fees (if applicable)
IMPORTANT ACTION: Do Not Wait To Improve Your Skills.
Book Now By Completing Online Booking Form / Customised Proposal or Obtain Approval For Your Already Received Customised Proposal
Frequently Asked Questions
Is this course accredited?
BOTI offers a mix of SETA-accredited, internationally-certified (VMEdu) and non-accredited skills-programme courses. Please confirm a specific course's accreditation status with us when you enquire. All delegates receive a certificate of completion.
Can this course be delivered in-house at our premises?
Yes. Every BOTI course can be delivered on-site at your offices anywhere in South Africa, or at a scheduled public venue, and can be customised to your team and industry.
How do I book or get a quote?
Use the enquiry form on this page for a tailored quote, or call 011 882 8853 / email [email protected]. The course length and next public course date are shown in the Quick Look summary.
Can this training count towards our B-BBEE scorecard?
Yes - skills development training can contribute to your B-BBEE scorecard, and where learnerships apply you may also access SETA grants and the Section 12H tax allowance. Ask us how to structure it for maximum points.
Do you tailor the training to our industry?
Yes. Our training is built around your business, using practical, real-world examples relevant to your team and sector.