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No one is born a sales person. No one has a special gift that makes customers buy products/services. Everyone can however, learn how to sell successfully. By learning to communicate with customers, build lead lists, and sell the company’s services with authority, anyone can be a successful sales person.
With our Top 10 Sales Secrets workshop, your participants will discover the specifics of how to develop the traits that will make them successful sales people and how to build positive, long lasting relationships with their customers!
Course Duration
1 Day
Course Outline
Module One: Getting Started
Icebreaker
Housekeeping Items
The Parking Lot
Workshop Objectives
Module Two: Effective Traits
Assertiveness
Emotional Intelligence
Solve Problems
Close
Case Study
Module Two: Review Questions
Module Three: Know Clients
Research
Customer Values
Customer Needs
Anticipate Needs
Case Study
Module Three: Review Questions
Module Four: Product
Your Product
Believe in the Company/Product
Be Enthusiastic
Link Product to Customer’s Values
Case Study
Module Four: Review Questions
Module Five: Leads
Sift Leads
Time vs. Cost of Pursuing Leads
Let Go of Leads Going Nowhere
Focus on Positive Leads
Case Study
Module Five: Review Questions
Module Six: Authority
Develop Expertise
Know Your Competition
Continue Education
Solve Customer Problems Using Authority
Case Study
Module Six: Review Questions
Module Seven: Build Trust
Testimonials
Be Transparent
Be Genuine
Take on Customers’ Point of View
Case Study
Module Seven: Review Questions
Module Eight: Relationships
Listen Actively
Communicate Often
Rewards
Build New Relationships
Case Study
Module Eight: Review Questions
Module Nine: Communication
Be Prepared, Not Scripted
Use Humor
Be Yourself
Thank and Reward
Case Study
Module Nine: Review Questions
Module Ten: Self-Motivation
Value Your Work
Reward Achievements
Focus on Success
Do Not Procrastinate
Case Study
Module Ten: Review Questions
Module Eleven: Goals
SMART Goals
Long-Term Goals
Short-Term Goals
Track and Modify
Case Study
Module Eleven: Review Questions
Module Twelve: Wrapping Up
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations