Executive Coaching and Mentoring Basics Programme

For Executives and Managers, Coaching can make a real difference!

The key elements of coaching and mentoring for Executives – executive coaching and management coaching essentials

Welcome to the Business Optimization Training Institute coaching and mentoring basics programme for senior executives.  Our aim is to introduce you to the broad concept involved with coaching and mentoring and management coaching  as well as provide you with the necessary tools and techniques to help you develop your skills through a 10 course executive coaching programme of one and a half hours each.

Some of the benefits of coaching and mentoring and management coaching include:

  • Be a better boss
  • Be more assertive
  • Identify and work on your weaknesses
  • Up your EQ
  • Achieve your objectives
  • Improve your career
  • Be a better person and manager

executive coaching, coaching and mentoring


Programme basics


  • Coaching in a nutshell

Coaching is the interaction that focuses on the enhancement of skills and knowledge.  It is a means by which meaningful and powerful conversations and interactions can be cultivated in order to deliver sustainable growth and change.

  • Mentoring in a nutshell

The word mentoring is believed to stem from the Greek word meaning ‘enduring’.  It can be defined as a sustained relationship between an employee and a trusted advisor.  The mentor offers guidance, support and leadership.  Mentoring is also generally regarded as the transfer of experience.

  • Key definitions

Coaching is understood to be:

“a process that enables learning and development to occur and thus performance to improve. To be a successful coach requires a knowledge and understanding of process as well as the variety of styles, skills and techniques that are appropriate to the context in which the coaching takes place”

Eric Parsloe, The Manager as Coach and Mentor (1999) page 8. Eric is a respected author and Director of the OCM

Mentoring is understood to be:

“off-line help by one person to another in making significant transitions in knowledge, work or thinking”

Clutterbuck, D & Megginson, D, Mentoring Executives and Directors (1999) page 3. David Clutterbuck & David Megginson are both founder members of The European Mentoring and Coaching Council and highly respected authors, academics and consultants in the mentoring arena.


executive coaching and mentoring and management coaching as essential leadership tools

In presenting the Executive Coaching and Mentoring Basics Programme, BOTI’s aim is to cover the key elements surrounding the aspects of coaching and mentoring and management coaching to enable you to develop your full potential.

Unlock key potentials

This management coaching programme will equip you with the essential tools to develop and implement a mentoring and coaching approach in terms of your own self development that helps unlock key potentials, optimise strengths and counteract weaknesses in order to maximise your performance.

The value in retaining key performers

In South Africa, the implementation of coaching and mentoring programmes has undoubtedly become a growing trend which has significantly expanded in recent years as many organisations recognise the increased value in retaining and growing key performers.

The importance of and need for coaching and mentoring

Any change in the business such as organisational development and mergers and acquisitions as well as changes within the organisation mean that key employees need support through a career or role change which mean that they are definite catalysts that encourage organisations to implement positive interventions such as coaching and mentoring.

coaching and mentoring processes are focused on the individual, which makes the employee feel valued and involved in organisational change  and can result in enhanced morale, improved levels of motivation and higher productivity levels and hence a significant reduction in staff turnover.

Coaching and mentoring roles may be undertaken within the organisation or may be provided by professional coaching and mentoring agencies.

Who is this programme targeted at?

  • Executive level managers
  • CEOs
  • Executive Directors
  • Managing Directors

The executive coaching and mentoring training programme is divided into the following 12 modules:

  • 1. Coaching and mentoring in a nutshell and its importance


Coaching and mentoring defined

At what point is coaching and mentoring required

Common tasks of coaches and mentors


  • 2. Improve your emotional intelligence – EQ

Even with experts engaging in IQ tests as a method of measuring the ability of employees, they acknowledged that the competencies being assessed were only a part of what contributes to an individual’s personal and professional success.  This programme covers the five components of emotional intelligence:

Self-awareness and self-control – understanding one’s core beliefs and values, evaluating how feelings influence actions and responding appropriately in emotional situations.

Empathy – the ability to understand and appreciate the circumstances and viewpoints of others and to understand their needs and feelings. Social expertness – establishing positive relationships with people by projecting openness and optimisim.

Personal influence – establishing credibility and accountability enables one to persuade, guide and inspire others.

Mastery of mission, vision and guiding principles – the ability to understand one’s role, company purpose and how they align.

Steering point – the steering point is the objective that results from a synthesis between goals, hopes for the future and ideals.


  • 3. Benefit from a 360 degree feedback

This executive coaching programme will introduce you to the elements of 360 degree feedback in terms of performance assessment and takes you through the SARA model:





A feedback session is conducted to help participants understand their feedback and is used to create appropriate action plans.  The following aspects are covered:

Understanding feedback

Interpreting the report

Understanding strengths, derailers and gaps

Peer coaching on feedback

Creating development plans

Peer coaching on development plans


  • 4. Improve Assertiveness 

This executive coaching programme will take you through six techniques to improve assertiveness:

Behaviour rehearsal

Repeated Assertion


Negative enquiry

Negative assertion

Workable compromise


  • 5. Identify your weaknesses as a basis for improvement

While being clear on your strengths is important, you also need to be aware of your weaknesses.  This part of the programme will take you through identifying those weaknesses so that you can plan how you will work around them in order to deliver great results and involves the following steps:

Identify the tasks that you are reluctant to perform

Determine the skills you feel are lacking

Check these tasks and skills against the role description of your current and next roles

Determine whether there is a work-around that resolves the situation

Establish whether this is a task or skill that you need to learn


  • 6. Developing a positive mental attitude – how attitude affects people

Attitudes can be either positive or negative

A positive mental attitude affects final results since attitudes affect actions

Positive attitudes such as optimism, confidence, desire and enthusiasm tend to create positive results

Negative attitudes such as fear, anger, self-doubt and pessimism tend to create negative results

How to manage your own emotions and how to direct your own thoughts to create optimal emotional balance

How to create and sustain a positive mental attitude in the minds of others


  • 7. Ideas for developing through experience

Generate ideas on new ways of doing things and take a role in testing and implementing


  • 8. Holding yourself to high personal standards – creating a ‘personal code of conduct’

In order to succeed, hold yourself to a higher standard

Establish what you are going to do differently that will help you towards your goals


  • 9. Record results of training needs and come up with ideas for development

Training needs analysis

Recording developmental needs

Relating developmental needs to career development paths

Generate ideas on new ways of doing things and take a role in testing and implementing

Job-shadowing or exposure to other departments or roles, internally and externally

Volunteer for a project or task and learn by doing.  Perhaps take a leading role

  • 10. Close-out

Bring all the sessions together to create a sustainable way forward.



Fees and Investment

Each coaching session is 1.5 hours and the program is undertaken over 3 months.

For  10 coaching session (at your premises), the fee is R29 750 (excl VAT) per person or R33 915 (including VAT)

If you interest in any of these tests please click on contact form

Email: [email protected]

Tel: 011-882-8853

Tel: 082-040-0987 (Amanda)

Tel: 063-767-5736 (Odette)

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