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Quick Look Course Summary:Marketing Fundamentals Training Course Course
  • Next Public Course Date:

  • Length: 1 day(s)

  • Price (at your venue): 1 Person R 3,982.50 EX VAT 3 Person R 2,729.81 EX VAT 10 Person R 1,885.40 EX VAT

  • Certification Type:Accredited

  • Locations & Venues: Off-site or in-house. We train in all major city centres throughout South Africa.

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Marketing Fundamentals Training Course Course: Introduction

This course teaches participants basic sales skills. We have several courses on sales and marketing and suggest that participants who attend this course also attend one of the more comprehensive sales courses. In this course for novices to sales, we cover

Marketing Fundamentals Training Course Course :Course Outline

What is Marketing?
Fundamental questions that need to be asked
Target market needs
Environment, Product and Market Analysis
Why Market research is so vital
Target Markets and Target Market Segmentation
Competitive differential and Unique Selling Proposition
Marketing Objectives and Strategies
Brand Positioning
What is the Marketing Mix?
Customer Relationship Management
Marketing Performance Metrics
Why you should have a structured Marketing Plan

Marketing Fundamentals Training Course Course: Course Duration

1 day/s

Who should attend: Marketing Fundamentals Training Course Course

This course is for anyone wanting to learn marketing basics.

**Quote does not include Any Exam Fees (if applicable)

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