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Quick Look Course Summary:Marketing Fundamentals Training Course Course
  • Next Public Course Date:

  • Length: 1 day(s)

  • Price (at your venue): 1 Person R 3,982.50 EX VAT 3 Person R 2,729.81 EX VAT 10 Person R 1,885.40 EX VAT

  • Certification Type:Accredited

  • Locations & Venues: Off-site or in-house. We train in all major city centres throughout South Africa.

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    Marketing Fundamentals Training Course Course: Introduction

    This course teaches participants basic sales skills. We have several courses on sales and marketing and suggest that participants who attend this course also attend one of the more comprehensive sales courses. In this course for novices to sales, we cover

    Marketing Fundamentals Training Course Course :Course Outline

    What is Marketing?
    Fundamental questions that need to be asked
    Target market needs
    Environment, Product and Market Analysis
    Why Market research is so vital
    Target Markets and Target Market Segmentation
    Competitive differential and Unique Selling Proposition
    Marketing Objectives and Strategies
    Brand Positioning
    What is the Marketing Mix?
    Customer Relationship Management
    Marketing Performance Metrics
    Why you should have a structured Marketing Plan

    Marketing Fundamentals Training Course Course: Course Duration

    1 day/s

    Who should attend: Marketing Fundamentals Training Course Course

    This course is for anyone wanting to learn marketing basics.

    **Quote does not include Any Exam Fees (if applicable)

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